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Featured Products
 Qualitative Tips, Tricks, and Trends by Mary Kathryn Malone Tips for making the most of qualitative research $24.95 |
 Under the Influence by Erin O. Patton Tracing the Hip-Hop Generation's Impact on Brands, Sports, & Pop Culture $28.00 
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 Women, Wealth & Giving The Virtuous Legacy of the Boom Generation $49.95 $29.95 |
 We are Many, We are One: Neo-Tribes and Tribal Analytics in 21st Century America by John Zogby This book offers a framework to help you understand and predict human behavior in a world connected less by geography and demographics, and more by shared interests and social media. $24.95
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 Opportunity Screams by Tom Asacker Unlocking Hearts and Minds in Today's Idea Economy $19.95
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 Mastering Focus Groups and Depth Interviews by Roger Straus A Practiioner’s Guide for Moderators and Interviewers $28.00
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 Multicultural Intelligence by David Morse Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation $37.50
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 A Job-Seeker's Guide to Careers in Market Research by Dr. James Heisler How to Decide if a Career in Market Research is Right for You $34.95 $24.95
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 The Grandparent Economy by Lori K. Bitter How Baby Boomers Are Bridging the Generation Gap in today's economy $34.95 $24.95
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Latest Products
 Prepare to Tack Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan $24.95 $19.95
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 More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95
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 Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $19.95 |
 Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95 $24.95
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 Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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 Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00
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 How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00
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 In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |
 In Your Purse by Kelley Styring An Archaeeology of the American Handbag $29.95 |
