PMP E-BOOK LIBRARY
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Moderating to the Max (paperback edition) by Jean Bystedt, Siri Lynn, and Deborah Potts A full-tilt guide to creative, insightful focus groups and depth interviews $34.95 $29.95 |
Marketing to PrimeTime Women by Marti Barletta How to Attract, Convert, and Keep Boomer Big Spenders $28.00 |
Crisis Communications in the 24/7 Social Media World by Bill Walker A Guidebook for CEOs and Public Relations Professionals, don't wait until the crisis happens $29.95 |
I F**king Love That Company by Bayard Winthrop How a New Generation of Brand Builders is Defining the Post-Amazon World $19.95 |
Putting the Luxe Back in Luxury by Pamela Danziger How New Consumer Values are Redefining the Way We Market Luxury $34.95 |
Outsmart the MBA Clones by Dan Herman, PhD The Alternative Guide to Competitive Strategy, Marketing, and Branding $34.95 |
Peaceful Journey by Matthew Binkkowitz A Hospice Chaplain's Guide to End of Life $19.95 |
A Knight's Code of Business by Gene DelVecchio Ethical mistakes in the workplace with case studies $24.95 |
Dive In by Nadine O. Vogel Springboard into the Profitability, Productivity, and Potential of the Special Needs Workforce $24.95 |
A Clear Eye for Branding by Tom Asacker A conversation between executives that explains how branding has changed and why it is so important to see how branding links to consumers $17.95 |
Qualitative Tips, Tricks, and Trends by Mary Kathryn Malone Tips for making the most of qualitative research $24.95 |
The 4Cs of Truth in Communications by Isabelle Albanese How to Identify, Discuss, Evaluate and Present Stand-out, Effective Communication $24.95 |