Larry D. Woodard |
12/12/2016

I loved it! It is unapologetic and a manifesto at the same time. It is ruthless in taking on each raggedy roadblock and obliterating it with a laser beam of fact and logic. —Larry D. Woodard, President, Graham Stanley Advertising

Mickey Brazeal |
12/12/2016

When Pepper Miller writes a book, “best practices” change. Her first, WHAT’S BLACK ABOUT IT, (with Herb Kemp) was a sensitively phrased summary of the best that’s been thought and felt about marketing to Black Americans. And she emerged as the best American writer on this topic. But this book is a big step beyond: deeper, riskier, more personal and even more specific. In a lucrative and growing marketplace that others have neglected and disrespected, here are clear directions on how to engage and grow and prosper – and how to get your management on board. You need this market. You need this book. --MultiCultural Marketing Communications Professor Mickey Brazeal: Roosevelt University