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Featured Products
 The People Powered Brand by Chris Wirthwein and Joe Bannon A Blueprint for B2B Brand and Culture Transformation $28.00 
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 Innovation Myths and Mythstakes (mistakes) by Tim Coffey, Dave Siegel, and Mark Smith How to develop a winning new product innovation program. $39.95
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 Marketing to PrimeTime Women by Marti Barletta How to Attract, Convert, and Keep Boomer Big Spenders $28.00
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 Crisis Communications in the 24/7 Social Media World by Bill Walker A Guidebook for CEOs and Public Relations Professionals, don't wait until the crisis happens $29.95
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 Dominators, Cynics, and Wallflowers by Robert W. Kahle, PhD Practical Strategies for Moderating Focus Groups and Running Productive Meetings $34.95 |
 Marketing to Hispanics A strategic approach to assessing and planning your Hispanic initiative $24.00 |
 Meet the HENRYs: The Millennials That Matter Most for Luxury Brands, by Pamela N. Danziger Retail expert Pam Danziger examines trends and profiles emerging disruptive brands that millennial HENRYs are drawn to, and she explains how many of these innovative brands are setting themselves apart from the traditional top-tier luxury brands. $34.95 $26.00
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 The Founder's Manual by Ryan Frederick A Guidebook for Becoming a Successful Entrepreneur $26.00 $19.95 
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 Marketing to the New Super Consumer Mom & Kid by Tim Coffey, David Siegel, and Greg Livingston Today's moms are not the ones you thought you knew! $29.95
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Latest Products
 More Than Just Interesting by Elizabeth Knox Oates How to Build an Insights Function for Impact $24.95
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 Mr. Online's Playbook by Jeff Walkowski 125 Pro Tips for Online Qualitative Research Projects $30.00 $26.00 |
 Let Me Explain Black Again, by Pepper Miller Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives $29.95 $24.95
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 Tell Me More About That by Rob Volpe Solving the Empathy Crisis One Conversation at a Time $24.95
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 Different Rules, by Chris Wirthwein The B2B Marketer's Guide to Product Differentiation $28.00 $24.95
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 How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton Using Journey Mapping to Drive Customer-Focused Change, Second Edition $42.00 $32.00
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 In Your Car by Kelley Styring A Road Trip through the American Automobile $29.95 |
 In Your Purse by Kelley Styring An Archaeeology of the American Handbag $29.95 |
 Digital Transformation: The Infinite Loop by Paul Miser Building Experience Brands for the Journey Economy $28.00 $24.95
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