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Featured Products
Meet the HENRYs: The Millennials That Matter Most for Luxury Brands, by Pamela N. Danziger
Meet the HENRYs: The Millennials That Matter Most for Luxury Brands, by Pamela N. Danziger
Retail expert Pam Danziger examines trends and profiles emerging disruptive brands that millennial HENRYs are drawn to, and she explains how many of these innovative brands are setting themselves apart from the traditional top-tier luxury brands.
$34.95 $26.00 text_stars
Profit with Purpose by Tenesha Jackson Warneri
Profit with Purpose by Tenesha Jackson Warneri
A Marketer’s Guide to Delivering Purpose-Driven Campaigns to Multicultural Audiences
$34.95 $24.95 text_stars
Multicultural Intelligence (audio version)
Multicultural Intelligence (audio version)
Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation Updated and Revised 2nd Edition
$37.99
Prepare to Tack
Prepare to Tack
Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan
$24.95
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A Job-Seeker's  Guide to Careers in Market Research by Dr. James Heisler
A Job-Seeker's Guide to Careers in Market Research by Dr. James Heisler
How to Decide if a Career in Market Research is Right for You
$34.95 $24.95 text_stars
It Was and Was Not So: A novel by Bill Castle
It Was and Was Not So: A novel by Bill Castle
Three year old Billy Calvin, is perhaps one of the youngest narrators in fiction. His obsession with words, his confusions and perceptions give this novel a unique humor and poignancy.
$17.95
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Mastering Focus Groups and Depth Interviews by Roger Straus
Mastering Focus Groups and Depth Interviews by Roger Straus
A Practiioner’s Guide for Moderators and Interviewers
$28.00
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Multicultural Intelligence 2nd Edition by David R. Morse
Multicultural Intelligence 2nd Edition by David R. Morse
Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation Updated and Revised 2nd Edition
$34.95 $24.95
Marketing to PrimeTime Women by Marti Barletta
Marketing to PrimeTime Women by Marti Barletta
How to Attract, Convert, and Keep Boomer Big Spenders
$28.00
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Latest Products
Prepare to Tack
Prepare to Tack
Lessons for Managing a Growing Business—A Leadership Story by Brian O"Riordan
$24.95
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More Than Just Interesting by Elizabeth Knox Oates
More Than Just Interesting by Elizabeth Knox Oates
How to Build an Insights Function for Impact
$24.95
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Mr. Online's Playbook by Jeff Walkowski
Mr. Online's Playbook by Jeff Walkowski
125 Pro Tips for Online Qualitative Research Projects
$30.00 $26.00
Let Me Explain Black Again, by Pepper Miller
Let Me Explain Black Again, by Pepper Miller
Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives
$29.95 $24.95 text_stars
Tell Me More About That by Rob Volpe
Tell Me More About That by Rob Volpe
Solving the Empathy Crisis One Conversation at a Time
$24.95
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Different Rules, by Chris Wirthwein
Different Rules, by Chris Wirthwein
The B2B Marketer's Guide to Product Differentiation
$28.00 $24.95 text_stars
How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton
How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton
Using Journey Mapping to Drive Customer-Focused Change, Second Edition
$42.00 $32.00 text_stars
In Your Car by Kelley Styring
In Your Car by Kelley Styring
A Road Trip through the American Automobile
$29.95
In Your Purse by Kelley Styring
In Your Purse by Kelley Styring
An Archaeeology of the American Handbag
$29.95