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Learn why SMALL is the BIG story in retail and how to make your shop POP!

 

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Featured Products
RFID Improving the Customer Experience by Mickey Brazeal
RFID Improving the Customer Experience by Mickey Brazeal
One-to-One Marketing in Real Time
$39.95
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WIN! the Hispanic Market by M. Isabel Valdes
WIN! the Hispanic Market by M. Isabel Valdes
Strategies for Business Growth
$39.95 $24.95 text_stars
Custom Surveys Within Your Budget by Brian Cooper and Maria Phillips
Custom Surveys Within Your Budget by Brian Cooper and Maria Phillips
Maximizing Profits Through Effective Online Research Design
$34.95
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We are Many, We are One: Neo-Tribes and Tribal Analytics in 21st Century America by John Zogby
We are Many, We are One: Neo-Tribes and Tribal Analytics in 21st Century America by John Zogby
This book offers a framework to help you understand and predict human behavior in a world connected less by geography and demographics, and more by shared interests and social media.
$24.95
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Starting with the Shopper by Scott Young
Starting with the Shopper by Scott Young
Trends in technology to learn more about shopper behavior, plus insights in how packaging works to attract consumers
$39.95
Multicultural Intelligence (audio version)
Multicultural Intelligence (audio version)
Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation Updated and Revised 2nd Edition
$37.99
A Nation of Numbers
A Nation of Numbers
The Development of Marketing Research in America
$49.95
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Under the Influence by Erin O. Patton
Under the Influence by Erin O. Patton
Tracing the Hip-Hop Generation's Impact on Brands, Sports, & Pop Culture
$28.00 $19.95 text_stars
A Little Less Conversation by Tom Asacker
A Little Less Conversation by Tom Asacker
how today's brands find ways to connect with customers despite the noisy advertising world
$19.95
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Latest Products
More Than Just Interesting by Elizabeth Knox Oates
More Than Just Interesting by Elizabeth Knox Oates
How to Build an Insights Function for Impact
$24.95
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Mr. Online's Playbook by Jeff Walkowski
Mr. Online's Playbook by Jeff Walkowski
125 Pro Tips for Online Qualitative Research Projects
$30.00 $26.00
Let Me Explain Black Again, by Pepper Miller
Let Me Explain Black Again, by Pepper Miller
Exploring Blind Spots and Black Insights for Marketing & Understanding Black Culture and Perspectives
$29.95 $24.95 text_stars
Tell Me More About That by Rob Volpe
Tell Me More About That by Rob Volpe
Solving the Empathy Crisis One Conversation at a Time
$24.95
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Different Rules, by Chris Wirthwein
Different Rules, by Chris Wirthwein
The B2B Marketer's Guide to Product Differentiation
$28.00 $24.95 text_stars
How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton
How Hard Is It to Be Your Customer?, 2nd Edition, by Jim Tincher and Nicole Newton
Using Journey Mapping to Drive Customer-Focused Change, Second Edition
$42.00 $32.00 text_stars
In Your Car by Kelley Styring
In Your Car by Kelley Styring
A Road Trip through the American Automobile
$29.95
In Your Purse by Kelley Styring
In Your Purse by Kelley Styring
An Archaeeology of the American Handbag
$29.95
Digital Transformation: The Infinite Loop by Paul Miser
Digital Transformation: The Infinite Loop by Paul Miser
Building Experience Brands for the Journey Economy
$28.00 $24.95 text_stars